THE RETAIL & HIGH STREET FOOTFALL INDEX COMPANY
DATA ANALYTICS AND INSIGHTS TO INFORM AND EMPOWER YOUR BUSINESS’S
Who are Tufuta: In short we are a group of motivated developers, who have learnt their trade within some of the biggest names in data analytics, holding both PhDs and many accolades from fintech startups. including Jlabs, john Lewis’s own technology incubator.
What we do: We use anonymised check-in data from cell phones: our solutions are fully GDPR compliant
Unlike physical people counting hardware, we use publicly available data which is used to determine depth of footfall & occupancy of a given Longitude & Latitude, or multiples of. In addition other data sets can be integrated, such as weather economic data sets and others to allow for strong predictive elements to be drawn.
We work with Google, Facebook and Foursquare.
Recent research from Statista now indicate 96 percent of UK (16 and up) adults carry a mobile phone.
We process over 220 million anonymised users locations every 5 seconds to record and predict footfall patterns each day
